Nowadays online shopping is gaining popularity and more and more people are leaning towards the online shopping websites. But online shopping websites are way too different from real shopping stores, in online shopping websites there is no chance provided for convincing hence much care has to be taken while designing such websites.
Here the role of such website’s main page which is the home page is of much importance. There are certain factors about this page that cannot be ignored if you want to score well among the visitors when creating new website design.
While making website one thing should always be kept in mind i.e. to make home page unique as well as full of important content. Your homepage should contain the overall summary of your company as well as about your goal, aims and products or services. Content on the home page should also contain rich keywords.
Presentation of main content is very important. The correct use of fonts, Text colors, Text size etc are the essence of the content. Content should be unique, fresh and short keeping the interest constant.
In order to avoid confusion links should be colored and well managed, this can be done using HTML. All the links present on the home should be working and should direct visitors to the required page effectively.
If one uses the above mentioned points, the chances of the visitor leaving the site without buying anything are decreased.
